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SaaS + Marketplace = $

SaaS and marketplaces have both been individually praised in the startup ecosystem for their attractiveness as business models that reach scalability and replicability of revenues in a very short amount of time compared to other approaches. However, a new wave of startups is emerging leveraging the advantages of both models making it possible for these online businesses not only to quickly attain customers, but also to retain them, taking into account that churn rate is the biggest challenge for the long-term growth of every tech venture out there.

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